
Forms and models of innovation. Innovation models based on digital platforms. Adoption of innovative digital technologies. Effective utilization of ICT in the digital single market. Decision-making through the use of digital tools and the application of advanced analytical models. Digital maturity. Knowledge creation and management. Open innovation culture. Creation and maintenance of sustainable competitive advantage. Technological innovation in sustainable tourism development. Green innovation. Open innovation. The role of start-ups. Case studies – open innovation platforms – the hospitality sector – information and communication technologies.